Creation of the website and brand identity for Lena de Pons, a dermo-cosmetics content creator and educator. The project focused on developing a cohesive digital presence that reflected her professional credibility while maintaining an approachable, community-driven tone across platforms.

Beyond branding and web design, I cover Lena’s dermo-cosmetic advisory events and workshops, supporting both the visual documentation and the organizational side of each session. My role includes assisting with event coordination, on-site content production, and ensuring that the overall experience aligns with her brand identity.

The content generated is primarily tailored for social media and for the skincare brands she collaborates with, providing them with high-quality visual assets and event coverage. Workshops have featured collaborations with brands such as Transparent Lab and Luxmetique GH, among other skincare partners, strengthening brand visibility through strategic digital storytelling and event-driven content.